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forge collective blog
- Elizabeth Mikutowicz -
What is creativity and what inspires you?

We've often heard the term "muse" used in literature, art, and even pop culture. Think Anais Nin and Henry Miller, Patti Smith and Robert Mapplethorpe or even Eleanor Zissou from Wes Anderson's, Life Aquatic. "Muse" holds a strong connotation that we can all grasp, but like many terms that are used freely in our modern world, do we really know where it came from or what it once meant? 
In Greek mythology, muses were the nine daughters of Zeus and Mnemosyne. Collectively they embody the arts, literature, and music, and each protected a different art ranging from poetry, to comedy, to dance, and even astronomy.
. Muses with Apollo on Mount Parnassus .
When in their presence, they inspired creativity, and many great authors invoke the muses in their writings. As the daughters of Mnemosyne, the personification of memory, the muses had the ability to remember all that came to pass. Fittingly, the word museum, is derived from the word muse.

For us, creativity comes and goes of it's own volition, like a draft in a vacant old house; but being close to nature is our muse. It helps us feel close to our inspiration and keeps the creativity flowing. Feeling the elements of nature makes it real; allows us to make real connections that inspire and move us beyond the initial moment. Nature, like the creativity that lives inside us, is an immense well. Learning how to connect with and tap into that immense well of creativity has been an important part of the discovery process. The ritual of nature in our lives parallels the ritual of putting on jewelry and how it makes us feel. For us, the creative process is as important as what the final piece means to the wearer. Because of this, we create each piece with intention, considering how it feels and flows with the human form.

For a deeper look in our creative process, take a peek at this video we recently created.

Video : Aubrey Janelle

Drone : Robert Johnson

Music : Alaskan Tapes

Creative : Zoe Cope

Inside Scoop

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